Find Outdoor Camping Gear Online at Great Discount Prices

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Insight: Five Reasons the Nonwovens Market Shows No Sign of Slowing Down

Today, innovations in nonwovens are growing as quickly as global demand. From housewraps to laundry aids, nonwovens open up a large and ever-increasing number of possibilities for a range of industries.This insight refers to all industrial nonwovens which are sold business to business and are used mostly in commercial operations. Applications are diverse, and include automobile body degreasing, hard surface cleaning and skin preparation. In 2012, the global consumption of industrial non-wovens was 3.30 million tonnes, and this is forecast to reach 4.95 million tonnes by 2017.In this insight, we examine: what are the main drivers behind this impressive growth of industrial nonwovens?1.) Low raw material supply and cost
Industrial nonwovens are less expensive to produce than most alternative products. This low cost is measured not only in currency but in consumption of raw materials. Nonwovens use a significant percentage of European and American wood pulp, which is not petroleum based, and is also renewable and relatively inexpensive. As oil is expected to increase in both demand and price until 2017, use of natural fiber for nonwovens in the place of petroleum based material is favourable.Water is also becoming a scarce resource as industries and populations compete for supplies. Woven cotton textiles require a great deal of freshwater irrigation, as well as chemical fertilizers and pesticides. The replacement of woven cotton textiles with wood pulp and/or rayon-based nonwovens therefore not only saves money, but valuable resources.

2.) Advantageous manufacturing processes
Nonwovens are usually made using relatively new technologies and use less energy, produce minimum effluent and require fewer raw materials than older methods of production. For example, the now common spunbonding process is only around 50-60 years old, whereas textile spinning and paper-making have been around for a few thousand years.There are also fewer resources required during the nonwoven production process. Spunlaid, needlepunch, carded and airlaid nonwovens use little or no water, while spunlace uses almost no chemicals and recycles 99% of the water it uses. Nonwoven processes are typically very flexible. This has meant that many industrial processes can rapidly and inexpensively change to produce multiple different products, allowing a much greater degree of product diversification than is possible with wovens or other materials.3.) Regulation and sustainability concerns
Environmental responsibility influences the manufacturing methods of most industrial products, and nonwovens are no exception. Regulatory pressures and retailer proactivity have meant that movement towards sustainability is now common in this market.Those in the nonwovens industry feel that sustainability is a need driven by both consumers and governments, and the time to act is now rather than later. For example, while packaging has been the main area of emphasis, Walmart has acknowledged that other areas, such as nonwovens, are also important.This impacts both the consumer nonwovens market and the industrial nonwovens sector, and the suggestion that the world’s largest retailer might judge and select nonwovens based on the environmental performance of the suppliers has had an immense effect. A wide variety of products have begun changing for environmental reasons: airlace, with woodpulp replacing rayon in traditional spunlace for wet wipes, airlaid pulp replacing highloft polyester in automotive insulation, and a new ‘repurposed cotton’ fiber for use in spunlace are now marketed.4.) High performance
In some cases, industrial nonwovens materials deliver properties unattainable by other materials, leading to their increased popularity. Exemplary materials include clean-room wipes, which provide a highly entangled web with high strength and abrasion resistance. The large quantity of water used at high pressure tends to remove all loose fibers or particles all at high speed and relatively light basis weights. There are no woven products comparable.

There are dozens of other instances where nonwovens just perform better than equivalent products, from industrial wipes to automotive insulation, from packaging to battery separators. Sometimes the pure performance of a product rather than cost or convenience drives this market.5.) New and competitive materials
The nonwovens market continues to evolve and adapt in order to best serve the needs of various industries, especially in terms of cost and performance. In spunlace, a precursor web containing segmented bicomponent fibers makes it possible to produce both a cost-effective and high performance microfiber substrate, useful in filtration and industrial wipes.Airlaid is already 80-90% wood pulp, one of the most sustainable raw materials in nonwovens. Low-density versions are a suitable replacement for foam plastic packaging, and combined with a dispersible binder, airlaid is perfect for repulpable packaging or flushable wipes. This constant adaptation to keep up with a fast-moving industry has meant that the global market for nonwovens shows no signs of slowing down anytime soon.

Internet Marketing Beginners

The aim of this article is to introduce newcomers to the internet marketing business. As with tackling anything new it is necessary to have guidelines to ensure that you do all the right things and in the right order. This action plan will lay down a track to follow for all internet marketing beginners as you begin to develop your business.

Many people new to the business will first look around for something to sell, as that seems the logical thing to do. However, before that comes the critical question; who are you going to sell to? Until you have that first step in place the product is largely irrelevant. So step one is to find your marketplace. The often quoted view is that we are looking for a hungry crowd of people in a popular but not oversubscribed niche who have money to spend. Only after finding your marketplace do you look for an appropriate product to sell. One important decision to make is whether you are going to choose a digital (downloadable) product or a physical one such as a DVD or printed information of some kind.

The promotion of your product will then require a domain name & hosting company to establish your web presence. The domain name should reflect your business in some way and should not be too long. You will need a hosting company to look after your website. There are some hosting companies who will host your website free, but there are certain disadvantages with these for business websites. Hosting really isn’t an expensive issue at all so I would recommend to all internet marketing beginners that you search for a paid hosting company who will meet your requirements for just a few pounds a month.

Once you have your domain name and your hosting arranged then is the time to create, or have created, a website. This will be your online shop window. It isn’t difficult to create your own website with the technology now available but if you really don’t feel happy about doing it yourself, you can ‘outsource’ to professionals who will do the job for you quite cheaply. Your website should have a style of its own. A few appropriate graphics can enhance your webpages but don’t overdo it as too many graphics will slow down the loading of your pages. Ensure that your site navigation is obvious and user friendly.

The final step in your sales process will be to incorporate a payment processor and autoresponder. If you are selling digital products, ClickBank is the obvious choice for your payment processor, although there are other options too. An autoresponder is your own personal assistant which can deal with many of the mundane everyday tasks of running an online business.

If you have followed each step of these internet marketing strategies you should now be all set to go; ready to promote your product(s) and ready to begin making money. You will need to decide on which option you are going to use for the internet promotion of your offers. This could be by posting free articles to draw traffic to your site. You might choose Pay-Per-Click advertising or purchasing a prospect list from a reputable list broker. You could choose to post web-ads in newspapers or magazines. There are many ways to advertise your business. You will need to research to find the approach that suits you best.

Once your website begins to draw traffic you can begin one of the most important aspects of an online business; that is, you will begin to build an opt-in list. Each page of your website should have an opt-in form where your visitors can subscribe. They are usually encouraged to do this by the offer of a free eBook, report, digital download, etc. Your list then becomes your customer database. They will be the source of much of your profit in the years to come.

I wish a bright and profitable future to all internet marketing beginners.